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Infographic: What makes an awesome infographic?

The popularity of infographics is going through the roof, with no signs of slowing down. They are doing well on social media sites like Facebook , Twitter, LinkedIn and Pinterest. They are getting featured on top digital news sites like CNN, Mashable and BBC.  Marketers are using them to promote their brands and products. People are using them to pitch/present ideas and data to clients, bosses and colleagues.

While any piece of work with some information and some graphical elements can technically be called an infographic, we are sure that you, the audience, expects more.

So what makes a good infographic? Our creative director, Kevin, shares his opinions on this topic in the way he knows best: through an infographic. Without going into details (which you can get by looking through the infographic below), an good awesome infographic has to have good:

  • Data
  • Design
  • Story
  • Shareability

Did we miss anything out? Feel free to leave a comment below!


What Makes An Awesome Infographic





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